CAMPEGGI, THE BITTA

CAMPEGGI, THE BITTA

BITTA by Campeggi and Denis Santachiara is a multifunctional pouf that transforms into a comfortable single bed. Designed in 2019, its shape is inspired by nautical mooring bollards, reflecting a maritime aesthetic. The pouf conceals an inflatable PVC mattress with an electrically powered inflating/deflating system, providing a convenient sleeping solution for guests.

BITTA by Campeggi and Denis Santachiara is a multifunctional pouf that transforms into a comfortable single bed. Designed in 2019, its shape is inspired by nautical mooring bollards, reflecting a maritime aesthetic. The pouf conceals an inflatable PVC mattress with an electrically powered inflating/deflating system, providing a convenient sleeping solution for guests.

BITTA by Campeggi and Denis Santachiara is a multifunctional pouf that transforms into a comfortable single bed. Designed in 2019, its shape is inspired by nautical mooring bollards, reflecting a maritime aesthetic. The pouf conceals an inflatable PVC mattress with an electrically powered inflating/deflating system, providing a convenient sleeping solution for guests.

BITTA by Campeggi and Denis Santachiara is a multifunctional pouf that transforms into a comfortable single bed. Designed in 2019, its shape is inspired by nautical mooring bollards, reflecting a maritime aesthetic. The pouf conceals an inflatable PVC mattress with an electrically powered inflating/deflating system, providing a convenient sleeping solution for guests.

Year

2022

Category

IOT/PRODUCT DESIGN

Research

Research

Collaborating with renowned designer Denis Santachiara and Campeggi Design Company also Sapienza University, I focused on reimagining Bitta as a multifunctional, therapeutic solution. Through user interviews with therapists and patients, surveys, and testing sessions, I identified key opportunities to integrate IoT technology and VR therapy into Bitta, addressing usability gaps and enhancing its therapeutic capabilities. Research also emphasized portability, sustainability, and real-time data collection to meet both home and clinical needs.

Collaborating with renowned designer Denis Santachiara and Campeggi Design Company also Sapienza University, I focused on reimagining Bitta as a multifunctional, therapeutic solution. Through user interviews with therapists and patients, surveys, and testing sessions, I identified key opportunities to integrate IoT technology and VR therapy into Bitta, addressing usability gaps and enhancing its therapeutic capabilities. Research also emphasized portability, sustainability, and real-time data collection to meet both home and clinical needs.

Collaborating with renowned designer Denis Santachiara and Campeggi Design Company also Sapienza University, I focused on reimagining Bitta as a multifunctional, therapeutic solution. Through user interviews with therapists and patients, surveys, and testing sessions, I identified key opportunities to integrate IoT technology and VR therapy into Bitta, addressing usability gaps and enhancing its therapeutic capabilities. Research also emphasized portability, sustainability, and real-time data collection to meet both home and clinical needs.

Research

Collaborating with renowned designer Denis Santachiara and Campeggi Design Company also Sapienza University, I focused on reimagining Bitta as a multifunctional, therapeutic solution. Through user interviews with therapists and patients, surveys, and testing sessions, I identified key opportunities to integrate IoT technology and VR therapy into Bitta, addressing usability gaps and enhancing its therapeutic capabilities. Research also emphasized portability, sustainability, and real-time data collection to meet both home and clinical needs.

Design

Design

Working with Campeggi, I enhanced Bitta’s design to make it more functional and versatile. Key upgrades included:

  • IoT integration: Sensors to track user posture and activity, with real-time data accessible via a therapist dashboard.

  • VR compatibility: Added immersive therapy experiences for group and individual sessions.

  • Physical redesign: Modified the structure to include a wooden base for dual use as a nightstand or table and improved the bed angle for support.

Prototypes and testing validated its usability in therapeutic and home settings, making Bitta a groundbreaking fusion of design, technology, and functionality. My collaboration with Santachiara and Campeggi highlights my ability to work with leading brands to create innovative, user-focused solutions.

Working with Campeggi, I enhanced Bitta’s design to make it more functional and versatile. Key upgrades included:

  • IoT integration: Sensors to track user posture and activity, with real-time data accessible via a therapist dashboard.

  • VR compatibility: Added immersive therapy experiences for group and individual sessions.

  • Physical redesign: Modified the structure to include a wooden base for dual use as a nightstand or table and improved the bed angle for support.

Prototypes and testing validated its usability in therapeutic and home settings, making Bitta a groundbreaking fusion of design, technology, and functionality. My collaboration with Santachiara and Campeggi highlights my ability to work with leading brands to create innovative, user-focused solutions.

Working with Campeggi, I enhanced Bitta’s design to make it more functional and versatile. Key upgrades included:

  • IoT integration: Sensors to track user posture and activity, with real-time data accessible via a therapist dashboard.

  • VR compatibility: Added immersive therapy experiences for group and individual sessions.

  • Physical redesign: Modified the structure to include a wooden base for dual use as a nightstand or table and improved the bed angle for support.

Prototypes and testing validated its usability in therapeutic and home settings, making Bitta a groundbreaking fusion of design, technology, and functionality. My collaboration with Santachiara and Campeggi highlights my ability to work with leading brands to create innovative, user-focused solutions.

Design

Working with Campeggi, I enhanced Bitta’s design to make it more functional and versatile. Key upgrades included:

  • IoT integration: Sensors to track user posture and activity, with real-time data accessible via a therapist dashboard.

  • VR compatibility: Added immersive therapy experiences for group and individual sessions.

  • Physical redesign: Modified the structure to include a wooden base for dual use as a nightstand or table and improved the bed angle for support.

Prototypes and testing validated its usability in therapeutic and home settings, making Bitta a groundbreaking fusion of design, technology, and functionality. My collaboration with Santachiara and Campeggi highlights my ability to work with leading brands to create innovative, user-focused solutions.

mobin "modaam" piri

mobin "modaam" piri

mobin "modaam" piri

mobin "modaam" piri

©2025 mob! design

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©2025 mob! design

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